Tailor-made private and luxury travel in Iceland, designed around you
About Private Travel Iceland
Speak to usPrivate Travel Iceland creates bespoke journeys with a focus on comfort, pacing and seamless logistics. Using deep local knowledge, trusted partners and years of experience, we design private travel experiences that feel effortless from arrival to departure.
Private journeys shaped by local knowledge, care and experience
We create tailor-made private and luxury travel experiences across Iceland, designed around how you actually want to travel.
From your first conversation to your return flight, our owner-led team plans every detail with a focus on comfort, pacing and seamless logistics.
The result is a journey that feels personal, polished and quietly exceptional — with trusted support before and throughout your time in Iceland.
Owner-led & personal
You work directly with an experienced, owner-led team that stays closely involved from the first conversation to your return home.
True local expertise
Our guides, drivers and travel specialists know Iceland deeply — from quieter routes and hidden gems to the hotels, timings and details that make all the difference.
Quiet luxury
We focus on comfort, privacy and thoughtful details creating journeys that feel refined, discreet and deeply connected to place.
Every journey is tailor-made
Each itinerary is custom-built around your pace, interests and preferred style of travel, from hotel choices and driving times to private experiences and special access.
Seamless from start to finish
We take care of the logistics behind the scenes — routing, stays, reservations and support — so your journey feels smooth, balanced and effortless throughout.
A personal planning process, shaped around you
Every PTI journey begins with understanding how you like to travel, not with a fixed itinerary.
We take the time to learn who is travelling, when you plan to visit, and what kind of experiences, pace and level of comfort feel right for you.
From there, we build and refine your journey step by step, handling the logistics behind the scenes so everything feels smooth, considered and effortless when you arrive.
We start with you
Most journeys begin with a short call or email exchange, giving us a clear understanding of your travel style, interests, timing and priorities.
We create a first itinerary
Using our local knowledge and trusted network, we design a draft journey with the right route, stays, experiences and overall flow.
We refine it together
We adjust and refine the details with you until the journey feels balanced and personal, from hotel choices and pacing to dining and special access.
We handle the logistics
Once confirmed, we take care of the moving parts behind the scenes — accommodation, transport, timing, reservations and local coordination.
We stay available throughout
During your journey, our team remains on hand to support, adapt and assist whenever needed, so the experience stays smooth from arrival to departure.
A team shaped by Iceland, travel and attention to detail
Based in Reykjavík and beyond, our team brings together decades of luxury travel experience, deep local knowledge and a shared commitment to creating journeys that feel seamless, personal and quietly exceptional.
Jon Olafur Sigurbjornsson
Founder · Head Guide
One of the pioneers of luxury travel in Iceland, with over 20 years guiding guests across the country.
jon@pti.is
Sarah Quigley
Sales & Agency Sales Manager
Co-owner with nearly 20 years in luxury travel, working closely with families and global partners.
sarah@pti.is
Styrmir Sigurdsson
Managing Director
Co-founder focused on seamless planning, precision and operational excellence.
styrmir@pti.is
Tomas Thor Thorsteinsson
Product & Sales Manager
Shapes PTI’s signature experiences through deep knowledge of Icelandic nature and travel.
tomas@pti.is
Hraunar Gudmundsson
Travel Expert
Luxury travel specialist dedicated to creating tailor-made itineraries for each guest.
hraunar@pti.is
Katie Benden
Travel Designer
Over 20 years in luxury travel, designing high-end journeys with balance and care.
katie@pti.is
Eve Bound
Travel Designer
Passionate about meaningful travel that blends adventure, culture and connection.
eve@pti.is
Sindri Mar Sigurdsson
Fleet Manager
Ensures operations run smoothly with meticulous fleet management and local expertise.
sindri@pti.is
Freyja Ágústsdóttir
Travel Designer
Specialises in atmospheric stays, thoughtful pacing and routes away from the main tourist trail.
freyja@pti.isTrusted by leading luxury travel specialists worldwide
We work closely with a select group of travel advisors and operators around the world, acting as their trusted Icelandic partner on the ground — discreet, reliable and detail-driven.
